We Tested 12 Bestselling Mascaras To See What A Difference They Make

We Tested 12 Bestselling Mascaras To See What A Difference They MakeWe Tested 12 Bestselling Mascaras To See What A Difference They Make.

Over time, I’ve learned that one word will make my girlfriends and co-workers come running—mascara. Somehow saying “sheet mask” or “cream blush” doesn’t have the same effect. The only thing that rivals free mascara is free wine (understandably). It’s because mascara is often the one makeup product women can’t leave home without. It can help you look more awake, and it darkens lashes that are less noticeable (this is especially useful for blondes and redheads). If you need proof of the power of mascara, you’ve got to see the photos below.

I asked SELF staffers to test out some of the bestselling mascaras on the market. The tubes I selected were based on bestseller lists from sites like Amazon, Sephora, and Ulta. These are the ones that women buy again and again. We tried curling, volumizing, and lengthening formulas, as well as drugstore and prestige picks. Each woman tested out the mascara on one eye only, so you can truly see how a few coats can completely change your lashes. Scroll down to see how each formula looks in a closeup, side-by-side comparison.

The curved wand and inky color of this mascara made our editor Amy’s blonde lashes truly stand out. “My lashes tend to get clumpy very easily, but this wand actually let me get some good volume without too much clump,” she says.